arts · business

Define your Business Mission

30 ‘Condiments’ of Business Success
(Administrative concerns)
Condiment 2: Define your Business Mission
Your business mission is your WHY. This is the reason why your business exists. It shows the problem you exist to solve and the solution you would profer. *1
Mission vs. Vision Statement
Mission statements and vision statements fill different purposes. A mission statement describes an organization’s purpose and answers the questions “What business are we in?” and “What is our business for?” A vision statement provides strategic direction and describes what the owner or founder wants the company to achieve in the future. *2
*1- Tale Alimi, 2016



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