Article · book review · Human rights

KIKELOMO (Memoir of an abused Girl): Review by Kayode Gideon Balogun

ABOUT THE AUTHOR Kikelomo Woleosho (@kikelomoboaz) is one of the Maternity & Children Photographers that inspires my Children Photography a great deal. Kikelomo has shown that besides photography, she is passionate about the emancipation and protection of children; especially the girl child against sexual, physical and verbal abuse thereby bettering the lot of children of…… Continue reading KIKELOMO (Memoir of an abused Girl): Review by Kayode Gideon Balogun

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Article · business

Business Vestibule: Design a Sales Funnel

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 14: Design a Sales Funnel . The concept of “creating customers” may at first seem to be an odd one. Don’t you find customers, not make them? Well, yes and no. While it is extremely hard to turn someone into a customer if they have no…… Continue reading Business Vestibule: Design a Sales Funnel

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Article · business

Business Vestibule: Create a Customer Engagement Plan

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 13: Create a Customer Engagement Plan . Today’s customers are savvy and want to be carried along every step of the way. Create an engagement plan to keep your customers informed and engage them in your business development process. . You can adopt these 5 Easy…… Continue reading Business Vestibule: Create a Customer Engagement Plan

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Article · business

Business Vestibule: Create a Customer Database

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 11: Create a Customer Database . A customer database can eliminate a great deal of paperwork for a business, providing a single repository for valuable client information that can be used by sales teams, customer support personnel and even the accounting team. While it is possible…… Continue reading Business Vestibule: Create a Customer Database

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Article · business

Business Vestibule: Reach your Ideal Customer

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 10: Reach your Ideal Customer . Finding your ideal customer is crucial to business success. Once you create that buyer persona, the rest falls into place. It becomes easier to build a strong brand, target your social media efforts and create other types of targeted content.…… Continue reading Business Vestibule: Reach your Ideal Customer

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Article · business

Decide your Business Positioning

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 9: Decide your Business Positioning . Business Positioning is a marketing strategy that aims to make a brand occupy a distinct position, relative to competing brands, in the mind of the customer. Companies apply this strategy either by emphasizing the distinguishing features of their brand (what…… Continue reading Decide your Business Positioning

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Article · journalism · movies

“OKAFOR’S LAW” – The Movie Review by Kayode Gideon Balogun

I was torn between watching Kunle Afolayan’s OMUGWO and Omoni Oboli’s OKAFOR’S LAW but opted for the latter because i want to watch Omugwo with my bae before the easter holiday ends. Bikonu, my bae is not 5kbae, my own is priceless bae. *grin* . Okafor’s law: This statement applies to guys mostly and it…… Continue reading “OKAFOR’S LAW” – The Movie
Review by Kayode Gideon Balogun

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Article · business

Business SWOT Analysis

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 7: Business SWOT Analysis . SWOT analysis (alternatively SWOT matrix ) is an acronym for strengths , weaknesses , opportunities , and threats and is a structured planning method that evaluates those four elements of an organization, project or business venture. A SWOT analysis can be…… Continue reading Business SWOT Analysis

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Article · business

Define your Target Market

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 6: Define your Target Market . Your product or service has many possible buyers, but your target market are the customers who really need and appreciate your products. You need to really know them. *1 . Your target customers are those who are most likely to…… Continue reading Define your Target Market

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Article · business · money

Clarify your Business Model

30 ‘Condiments’ of Business Success (Administrative concerns) . Condiment 5: Clarify your Business Model . Your business model is your plan to make revenue and generate profit from your business operations. This means identifying yo revenue streams and method of delivering your products. *1 . A business model is an “abstract representation of a business,…… Continue reading Clarify your Business Model

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